Blog
Once a territory’s border, the franchisee’s base location, customers and any other important stakeholders (individuals or businesses with an interest in your business) are displayed side by side on a map, the understanding of a franchisee’s trade area becomes much clearer. It can quickly be seen whether there are any customers that fall outside of a territory’s border and providing the map is clear enough, estimate the proportion of customers that originate from outside of the territory.
Following on from the previous article, this blog will cover what information is required to gain visualisation of passive sales and ways in which that information can be gathered.
Find Out MoreThis year at Atlas Mapping has seen an increase in the number of franchisors wanting to discuss the issue of passive sales being generated in the franchise network. This piece aims to provide our expertise on the topic and is the first in a series of short articles that will cover ways in which a modern franchise is able to keep on top of passive sales through mapping and technology.
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The team at Atlas Mapping is extremely proud to announce that My Franchise Atlas v4 is officially released! MFAv4 is the result of over a year's worth of highly dedicated development combining our passion for creating new ways for our clients to improve franchise recruitment and management processes with extensive customer feedback.
Thank you to everyone who has contributed to the development of MFAv4, and for those who have not come across the system before, this blog provides a summary of the key feature improvements and uses of them within a franchise.
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One week to go until My Franchise Atlas v4 is officially released. On the 06.05.13 you will be able to completely revolutionise the way you manage and develop your franchise network.
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Two weeks left until the official My Franchise Atlas v4 release date. The latest techniques and methods have been used to compile the database behind My Franchise Atlas v4. The flexibility produced means that you can gain a unique visualisation of your franchise network, customers, competitors and franchise prospects like never before...
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