August 1, 2015

If you missed part 1 of this series, you can view it here.

Supermarket Regional Variance

In this blog, we take a look at the spread of Supermarkets (supplied via GeoLytix open source data) throughout the UK and in particular the regional variance of supermarket breakdowns. The Image below shows the Regions that we will be looking at and the spread of supermarkets.

The Figures

Below is the table showing the population, households and supermarket breakdown for each of the regions. 

A table showing the population, number of households, and number of supermarkets from seven brands in each region.

A bar chart showing the ranging number of supermarkets from seven major brands in each region.

We’ve then created a simple bar chart to highlight the ranging number of supermarket types for each region. As you would expect, Tesco have the largest number of stores by a considerable amount in most regions. Then, for the most part, Sainsbury’s have the second largest amount, followed by a much more even spread of the other supermarkets in each region.

As we know from the last blog, Waitrose stores are located in areas associated with higher levels of wealth and as we can see in the graph, they have more stores in London and in the South East than the other regions combined. In contrast to Waitrose, more Asda stores can be found in the Midlands and moving North into Scotland rather than in London and the South.  

The Differences

Below are two images, one showing an area within the South East and the other an area of the North East.

A map showing the location of supermarkets in the Royal Tunbridge Wells, Sevenoaks, Aylesford, and Maidstone areas.

This area comprises of Royal Tunbridge Wells, Sevenoaks, Aylesford and Maidstone.

A map showing the location of supermarkets in the Redcar, Middlesbrough, Stockton-On-Tees, and Hartlepool areas.

This area comprises of Redcar, Middlesbrough, Stockton-On-Tees and Hartlepool.

There’s a quite noticeable difference in the brand of supermarkets located in each area, and these are typical throughout the country. These images show the difference in the number of Waitrose to Asda stores between the two regions and we can also see a larger number of Aldi stores open across the Middlesbrough area.

To read part 3 of this series, click here.