Territory mapping? It could be the least favourite part of your job next to filling in timesheets. The good news is, there are a few odd people like us who find the prospect of a day full of franchise territory mapping is what gets us out of bed in the mornings with a spring in our step. That means you can happily pass all the complexity of data mining, analysis and territory planning over to us, knowing this important part of your client’s growth plans is in safe hands.

The chances are, you’re just looking to reach out to give your client a recommendation. Your opinion is obviously important to them, and that makes it important to us.

So, why should you recommend us? Well, we’ve worked on over a thousand franchise projects during our 12-year history. What’s more, we’ve worked with some Consultants for over 10 years, so we must be doing something right.

Before and after using Atlas Mapping

Client DIY vs expert advice. As you already know, the results from experts take your client to the next level.

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Your challenges

In your role, you need to be a jack (or Jill) of all trades and a master of every one of them – but that’s simply not possible. You have enough on your plate as it is, so having a network of reliable specialist suppliers that understand the ins and outs of niche areas of franchising would certainly help you out.

You've helped sort the operations manual, the finances and the strategy. But now you need to figure out the best territory approach for your client, so they can start selling franchises - and that might not be your bag.

I started to work with Atlas around 18 months ago to refine the territories within my own franchise network and I was blown away with how efficient and friendly the whole team are. 
We use Atlas to showcase the territory areas we have available with potential investors and also to support established franchisees with their marketing strategies. 
I only ever recommend companies that I have personally worked with to my franchise students and Atlas are always top of the list.

Cheryl White, Mercury Franchise School

The franchising centre has worked with Atlas Mapping for around 10 years. They are always our go-to company for territorial analysis and mapping. The service is always excellent, and the team understand the needs of each individual client. It is an absolute pleasure working with Stuart, Jon and the team. I would highly recommend them to any business wanting to understand how best to set franchise territories.

Alan Wilkinson, The Franchising Centre

I have worked with Atlas for a number of years and they have consistently provided both myself and my franchise clients with a first-class service. Their approach takes the fear out of territory mapping, making it simple for franchisors to maximise territory potential. Stuart and the team are very helpful and work hard to ensure that they fully understand the needs and goals of their clients. I would not hesitate to recommend them.

KEVIN THOMAS, Lime Licensing Group

As a Franchise Development Consultant, I have worked with a wide range of franchisor clients from SMEs to multi-national corporate businesses in various market sectors. During the franchise development process, I have introduced many clients to Atlas Mapping for territory mapping analysis and development.

In all cases, the Atlas Mapping team have provided a professional, comprehensive, and valuable mapping service and my clients have been impressed with the results. As territories often form an integral element of franchise programmes, their expertise in developing effective territories is critical to the success of franchise networks. 

For franchisors, territory mapping assists franchisee recruitment as well as ongoing franchisee management and customer allocation and targeted marketing activities. Atlas Mapping’s Vision software also provides in-depth ongoing support to franchisors. I have no hesitation in recommending Atlas Mapping’s professional services

Charlie Dickson, Ashtons Franchise Consulting
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Atlas to the rescue

If you’ve worked with us before, you’ll know our territory mapping services are just what’s needed for long-term sustainable growth. Better still, with all the territories worked out up front, franchise negotiations for your client will be a doddle. With our expertise, we can help your client avoid the common mistakes of dishing out territories on an ad hoc basis or issuing areas that are too big. No, a bigger territory doesn’t mean a bigger chance of success – for the franchisee or the franchisor. Give us a call if you’d like to know why and we’ll talk you through all this and more.

Benefits to you

Faster franchise growth
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Bigger networks
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Quicker time to market
Quality territories
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Stronger relationships
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Reliable partner

Use Vision to see what’s what

Once the hard works done, Vision makes everything easy to understand with bold colour-coded graphics. Want to explore market data? Build territories that are exactly the right size? Open new stores in the best possible locations? Whatever the question on your mind, our platform will give you the answers you need.


Ready to realise your full potential?

Give us a ring, drop us an email, or fill in the form below to contact us.